Beef Programs | Pure Black Wagyu

Pure Black Wagyu

A combination of superior genetics, consistently high-quality feed, and humane, hormone-free husbandry adds up to exceptional eating quality. You’ll taste the harmony of nature, science, and know-how in each Pure Black Wagyu cut.

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Barley Finished

Pure Black Wagyu

Tradition Meets Innovation for a Superbly Rich Eating Experience

Pure Black Wagyu are raised in a renowned livestock region of southern Australia known for lush pastures, rich soil and drenching rainfall. Barley finishing augments months of free-range pasture grazing, enhancing the beef’s rich complexity. Barley contributes a subtle sweetness that rounds out the natural umami of the meat, creating depth and complexity for a superbly balanced eating experience.

Barley finished for subtle sweetness & umami

Fine marbling, soft fat, lower melting point
Impeccable genetics from Robbins Island pure-bred
Minimum F1 wagyu
Prepared Ocean Beef steak with fries

Intense Marbling

Pure Black Wagyu ranks among the most intensely marbled beef available in Australia, where the AUS-MEAT system grades the amount of intramuscular fat by assigning marbling (MB) scores on a scale of 0 to 9+.

Refined Genetics

Pure Black Wagyu traces its genetic lineage back to Japan. Pure Black Wagyu has access to select wagyu genetics through a close relationship with Robbins Island Wagyu, a purebred wagyu program that over time has refined for traits such as fine marbling, soft fat, and lower melting point. Those genetics mix with European breeds to create a minimum F1 wagyu product. This careful crossbreeding results in exquisitely balanced beef-forward flavor with wagyu-style tenderness, juiciness, and marbling.

Available Cuts

Featured Cuts

Striploin

Grain-fed Angus beef inside skirt steak

Ribeye

  • Striploin, MB 8-9+
  • Tenderloin, MB 8-9+
  • Ribeye Roll, MB 8-9+
  • Flap Meat, MB 4+ or MB 6-7
  • Brisket, Point End, Deckle-off, MB 6-7 or MB 8-9+
  • Chuck Tail Flap MB 4+ or MB 8-9+
  • Rump Cap MB4+ or MB 6-7
  • Outside Skirt
  • Inside Skirt
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About the Producer

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Pure Black Wagyu is one of several premium beef brands developed by H.W. Greenham & Sons Pty Ltd, a family-owned business spanning six generations. A values-driven leader in sustainability and community support, Greenham has developed strong relationships with a collective of more than 8,000 family-run farms allowing them to bring consumers the highest quality beef available from the lush pastures of Southern Australia.

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